Hi! I’m glad you’re here!
I’m Ellie and I’m a fun-loving creative who uses storytelling and photography to highlight the best in everything.
I partner with conscious brands, producing powerful visuals, covering everything from food, lifestyle photography and reels to creative direction and design.
My mission is simple: to help brands promote their products and services by showcasing them beautifully on a digital canvas people can connect with.
I bring stories to life through thoughtful visuals — from food & product photography to brand storytelling and design. I love collaborating with brands that value authenticity, creativity, and integrity. Based in Byron Bay, NSW, Australia.
MY SERVICES
Content Creation
Short-form videos and photos crafted for social media. tailored for brand storytelling and engagement.
Creative Direction
Concept development, moodboards, styling, set design, and visual identity for shoots or campaigns.
How does it work? First comes concept & moodboard, followed by the creative brief, all the way through to execution support.
Social Media Management
Light content strategy, community communication, captions, brand tone, and consistent content planning.
Post-production & Editing
Photos and video editing – color grading, sound design, scene clean-up + retouching for a clean final content delivery.
Graphic Design & E-Book Creation
Creating modern, minimal designs for social media, marketing materials, guides, and e-books that align with your brand’s tone and visual identity.
Recipe Development & Food Styling
Custom recipes – photography for food brands, product launches, social campaigns, cookbooks.
Copywriting
No AI real writing. Authentic, human-crafted copywriting for captions, product descriptions, website sections, and brand messaging.
AI Motion & Video
Coming soon.
FEATURED PROJECTS
Project: Airborne NZ
Food Reel Creation for NZ’s iconic honey brand alongside recipe creation.
Project: Wild Seeds NZ
Creative direction + short form content for social media.
